Starbucks company Research Paper Example | Topics and Well Written Essays - 250 words - 1

Starbucks company - Research Paper Example Another short term objective for Starbucks Company is to increase the customer’s awareness on Starbucks environmental concerns. Actively planning and setting short term environmental goals will achieve a long term reputation of environmental appreciation for Starbucks. Functional Tactics Functional tactics can be used by Starbucks Company to implement a strong action plan that generates positive results for the company. Functional tactics include training employees, creating a new serving materials and common areas that are environmentally friendly. Including a recycling unit in every Starbucks is a functional tactic that will increase customer awareness and help achieve short and long term objectives. Implying these functional tactics will give Starbucks and increased competitive advantage over competitors who do not show environmental concerns. Policies to Aid Strategy Execution Starbucks Company has used policies in the past to aid in completing objectives. Policies ensure that employees are empowering the company and completely understand the objectives that the company is trying to achieve. Currently Starbucks Company has implemented a policy that focuses on the customers’ needs. Managers must follow a specific policy that enables them to properly handle any issues that arise with customers. Starbucks also has a policy that empowers the Starbucks brand.

Food Globalization in China Essay Example for Free

Food Globalization in China Essay In most Chinese traditional families, family members would sit around the dining table and dine together. Everyone would talk about the day and bond as a family. Usually, it would be the mother who would buy groceries after work and return home to cook for the family. Sometimes, the father, the children or even the grandparents would help out in the kitchen. The mother of the family would always consider the nutrition, thus for every dish, it would be well-prepared, making sure that every family member would not have any health problems, such as getting sick or malnutrition. This was what a Chinese traditional family would be like in the past where fast food restaurants and â€Å"instant† food were scarce. Today’s Chinese family has altered tremendously. Purchasing meals at fast food restaurants is such an easy task compared to the loads of work and preparation for cooking at home. As a result, a mother has lost her chance to increase her energy expenditure that she would have spent on traveling to the grocery store, choosing and purchasing items, and returning home to cook. In addition, the bonding time for the family has decreased due to lack of interactions such as cooking and dining together. Instead, a mother has found other ways to provide food for the family. She would often go straight to a nearby fast food chain, make a take-away order or purchase instant French fries or noodles from a nearby supermarket. Likewise, compared to the traditional way of Chinese dinners, where families sit around a table of different dishes, fast food menus are mostly set for individuals, the amount of time that a family spends together is again decreased, and this unhealthy diet may slowly lead to unpredicted illnesses. In a matter of time, whether you are sitting in a restaurant or walking along the shopping districts of Shanghai, you look around and you could see humongous people with waist like pillars, arms that looks like thighs and thighs that rub against each other when they walk, one hand holding a cup of Pepsi and the other feeding themselves with McDonald’s cheese burger. There will be no more people with wrinkles and white hair. The life expectancy has dropped to fifty. This is not an illusion but an anticipated look of the future: The Fat China. According to the Merriam-Webster Dictionary, globalization is the development of an increasingly integrated global economy, which is marked by the increase in cross-border flows of goods, services, money, people, information and culture. It brings the world together by spreading different ideas, making foreign products easier to access, speeding up the pace of life, and increasing the understanding around us. Most countries welcome the rush of globalization, which symbolizes advancements. However, the negative consequences on Chinese culture are deniable and are not worth the consequences. Food globalization is spreading through the world’s diverse cultures in the form of fast food restaurants, high-caloric beverages, supermarkets supplying instant food and high-caloric imported products, and culture changes that affect family bonding time. These changes have resulted in unhealthy diets, a decrease of energy expenditure, and illnesses such as obesity. Food globalization is causing a negative effect in China. Since the 1980s, China’s openness has led to the growth of foreign fast food chains in China. Coca-cola, Starbucks, Kentucky Fried Chicken, Hà ¤agen-Daz, Dunkin’ Donuts, Baskin-Robbins, Pepsi, DQ, Pizzahut, Papa John’s and Mcdonald’s can be found almost everywhere in China (Popkin). According to Wen Dale, a member of the International Forum on Globalization, McDonald’s alone has opened up to at least 235 restaurants in China, excluding 158 Mcdonald’s franchises in Hong Kong. Every time when I go by McDonald’s in China, I can see the long lines of people, waiting for their turn to purchase the high-caloric food. When I visited Hangzhou (a city next to Shanghai) at the age of six, I already saw many KFCs around Hangzhou. Today’s Hangzhou is way different compared to twelve years ago, it is more modernized, and at the same time, it is crowded with fast food restaurants. In the shopping district of Hangzhou, there are not only Chanel, Gucci, Louis Vuitton but also McDonald’s, Pizzahut, Hà ¤agen-Dazs, Dunkin’ Donuts, Baskin-Robbins, Papa John’s, Starbucks and many other fast food chains. Globalization brought westernization, prosperity into China as well as fast food chains. According to A.Michelle Mendez, a nutritional epidemiologist who received her master’s in epidemiology at University of North Carolina at Chapel Hill, supermarkets, for example, have â€Å"accounted for 48 percent of the urban food markets in China, an increase beyond the 30 percent level in 1999†. With this increase of urban food markets in China, the traditional markets that provide fresh and unprocessed products has started to decline, leading to a higher consumption of processed food. Furthermore, these urban food markets are not only found in large cities but also in poorer areas. (Mendez) The growing presence of Carrefour and Metro that imports foreign products brought giant stores that offer a wide variety of high caloric snacks and soft drinks, increasing the availability of unhealthy products. For example, the direct imports of French fries from the United States has increased tenfold between 1995 and 1999 (Mendez). Food globalization that increased the number of foreign investments produces negative changes to the Chinese Cultures (Dale). Globalization has brought large foreign supermarket firms and fast food chains into China. All of these has resulted in lifestyle changes which include a shift from natural-homemade food and beverages consumed to processed ones, a higher consumption of foreign food, a driving dietary change, an increase intake of caloric sweeteners, a reduced food preparation time and an increase in intake of pre-cooked foods. These led to an increase in obesity rate in China. For foreign food chains to produce large amount of ingredients and products and ship them all the way across the Atlantic and Pacific oceans, unhealthy chemicals are often added during production. The contemporary world is characterized by â€Å"an intense, continuous, comprehensive interplay between the indigenous and the imported†. (Jackson) This is demonstrated through the importing and exporting of fast food ingredients. According to John Andrew, a citizen journalist, these chemicals are sometimes known as â€Å"food additives† and not all food additives used are foods. Instead, they are â€Å"chemical that are generally recognized as safe† (Andrew). Almost all of these additives are nowhere to be found in a local supermarket, instead, some are found in â€Å"inedible products like tox antifreeze, silicone caulk, soap, sunscreen and play sand† (Andrew). As reported by Riddhi Shah, a writer for the website Salon, Sally Davies, a New York photographer started a â€Å"part-art, part-food† science experiment. Davies documented a McDonald’s Happy Meal every few days until it spoiled. Even at day 137, â€Å"the meal still looks pretty great† (Shah). After reading this experiment, how would people still feel safe and happy consuming these â€Å"Happy Meals†? Consuming foods with chemicals or food additives may damage long-term health. Globalization brought changes that I have personally encountered. In 2007, the number of foreign franchises in China could be counted with ten fingers. There were only a few Starbucks and McDonald’s opened their first outlet near the downtown Wulin Square, the shopping district in Hangzhou. However, after only three years, the number of Starbucks has quadrupled. Today, there are at least eight Starbucks in Hangzhou compared to the only one less than five years ago. Because Starbucks is present everywhere, it is easy for individuals to grab a cup of Caramel Frappuccino (which is about 430 calories) whenever passing by. This availability has brought about a rush of coffee addicts in China as well as weight gains. Likewise, the newly opened Starbucks near Hangzhou International School where I attended high school attracts many students and faculty daily. This situation also happens to the McDonald’s near the school. The increase in availability has caused a tremendous increase in junk food consumption among the staff and students. It is easy for students and faculty to grab a coffee, or a muffin before or after school. In most countries, especially the United States, Asians are often stereotyped as skinny. However, this perception will have to be altered in the coming decade. In the past, malnutrition has been the main health problem in China. According to James. A Levine, a professor of Medicine at Mayo Clinic in Minnesota, more than 60 million people have become obese in China (Levine). The data presents 23 percent of Chinese population is overweight. 12 percent adults and 8 percent children have obesity (Levine). The more serious problem is that Levine has predicted by 2020, the obesity population in China will exceed that of the United States. The Chinese population is one of the largest in the world and if as predicted by Levine, the Chinese obesity rate rises, the whole world will be affected by this change. Misra points out â€Å"that the obesity and the metabolic syndrome are immediate cursors of type 2 diabetes and cardiovascular disease†, thus as China’s obesity rate increases, the well being of the Chinese population is evidently threatened. The increase in obesity rate will lead to maladaptive consequences such as an increase in other illnesses, and these studies provide a strong correlation with the growing of foreign fast food chains. Consequently, the increase of foreign fast food chains has affected everyone living in China. Easy accessibility to these restaurants and supermarkets reduces Chinese’s physical activity and labor intensity in both the urban and rural areas (Jackson). This increase number of foreign supermarkets has also resulted in a rise in the average intake of vegetable oil from â€Å"14.8 grams per person in 1989 to 35.1 grams per person in 2004, adding an extra 183 kcal to the population’s daily diet† (Popkin) (see table 1). In table 1, the availability for consumption of total calories has been going upslope since the 1961 and has no inclination of slowing down. Thus, these changes result in an increase in Chinese adults’ consumption on high-fat which rose from 33 percent to 60.8 percent in urban areas and 13.5 percent to 29.3 percent in rural areas (Mendez). Table 1 Regional Trends in Availability for Consumption of Total Calories, 1961-2000†¨Source: Misra, Anoop and Lokesh Khurana. â€Å"Obesity and the Metabolic Syndrome in Developing Countries†. J Clin Endocrinol Metab, 2008. Web. 8 November 2011. By switching from Chinese traditional diet to a Western diet, Chinese are consuming goods that are much higher in calories. In a Chinese traditional family, a dinner often included a few dishes of vegetables, a few dishes of meat (normally less than the number of vegetable dishes), a soup, and lastly a bowl of rice for each family member. One or two of the family members freshly cooked all of the food. This kind of traditional dinner included all components of a healthy meal for a well-balanced diet. For centuries, the only beverages Chinese consumed were tea, water, and breast milk after birth. â€Å"Because water has no calories, the human body did not evolve to reduce food intake to compensate for beverage consumption†, thus, adding sugar into new beverages will increase the caloric intake of an individual. (Popkin) Table 2 displays the short history of caloric beverage for humans. From breast milk, water consumption, the human as evolved to consume soda, coffee, juice, liquor and other beverages that contain sugar. Thereby, when people consume any beverage other than water, their total calorie consumption increase (Popkin). Table 2 Remarkably Short History for Caloric Beverages: Might the Absence of Compensation Relate to This Historical Revolution? Source: Popkin, Barry M. â€Å"The World is Fat.† The World is Fat (2008): n. pag. Web. 8 December 2011. The increase in availability of foreign food restaurants has led to a significant decrease of home-prepared food according to Popkin, an â€Å"obvious shift in home-prepared food and home-based meals to ready-to eat meals, often consumed away from home. With this consumption, Chinese are spending less time with their family members and more time outside of their homes. Even though families may eat out at a fast food restaurant together, as the food is served â€Å"fast†,, the social time that an individual spend with his family is still decreased. It is true that food globalization has presented positive effects on Chinese culture, such as the bringing a diverse of cuisines into China, satisfying the Chinese’s curiosity, the increase in their pace of life and the step of taking Chinese a leap forward into the understanding of the outside world. However, the negative consequences, such as the increase in health risks, and the diminishment of traditional culture that come together with food globalization are inevitable and are worth much more of the attention. These negative consequences may not seem worthwhile at this moment but when they do become serious problems, it will be too late to ameliorate. The question that is left for everyone to ponder is that do a higher standard of living, a higher pace of life worth the sacrifice? Work Cited Dale, Wen. â€Å"The Fast Food Invasion†. China Copes with Globalization: (2005): n. pag. Web 14 November 2011. Jackson, Peter. â€Å"Local Consumption Cultures in a Globalizing World†. Royal Geographical Society (2004): n. pag. Web. 13 November 2011.Levine, James A. â€Å"Obesity in China: Causes and Solutions†. Chinese Medical Journal (2007): n. pag. Web. 13 November 2011. Mendez, A. Michelle and M. Popkin. â€Å"Globalization, Urbanization and Nutritional Change In the Developing World†. Globalization of Food Systems in Developing Countries: Impact on Food Security and Nutrition (2004): n. pag. Web. 13 November2011. Popkin, Barry M. â€Å"The World is Fat.† The World is Fat (2008): n. pag. Web. 13 November 2011.Watson, L. James. â€Å"Chinas Big Mac Attack†. Foreign Affairs (2000): n. pag. Web. 12 November 2011. Wong, Seanon. â€Å"Whats In A Dumpling†. University of Chicago (2006): n. pag. Web. 13 November 2011 Wu, Yangfeng. â€Å"Overweight and obesity in China†. BMJ (2006): n. pag. Web. 13 November 2011. Tan, Cheryn. â€Å"Curry Origins and History†. Suite101, 2009. Web. 13 November 2011. Shah, Riddhi. â€Å"The Secret to the Immortality of McDonalds Food†. Salon, 2010. Web. 13 November 2011. Andrew, John. â€Å"Surprise Ingredients in Fast Food†. Natural New, 2010. Web. 13 November 2011. Misra, Anoop and Lokesh Khurana. â€Å"Obesity and the Metabolic Syndrome in Developing Countries†. J Clin Endocrinol Metab, 2008. Web. 13 November 2011.

Dreams Essay -- science

Dreams A dream is a hope, a wish, and an aspiration. People have dreams about what they want to be when they grow up and what they want their children’s future to be (like). Not all of these dreams come true, though. Even if you work really hard and put your heart into it, there is no guarantee that you will fulfill your dream. â€Å"What happens to a dream deferred†(Hughes)? Langston Hughes, author of the poem, a When something is deferred, it is put off until a later date; in other words, postponed. The cherry blossoms can be deferred due to a sudden freeze, and a surgery can be deferred because of complications. A deferred dream is put on the â€Å"back burner of life†, and it matures to its full potential, and is waiting when you are â€Å"ready to pursue it†. The important idea is that the deferred event, though later than hoped for, eventually comes true. Dreams are a significant component of â€Å"A Raisin in the Sun†; the word â€Å"dream† is used a total of fourteen times throughout the play. Mama, from â€Å"A Raisin in the Sun†, experienced a â€Å"dream deferred† (Hughes). Mamas dreams were for the happiness of her children, and a new house. She and her husband Big Walter put everything they had into getting that house â€Å"with a little garden in the back† (Hansberry). When she gets the insurance payment after her husbands death and puts money down on a house in Clybourne Park, she is ecstatic. The dream was deferred many times. She and Big Walter simply didn’t have the money to purchase...

Japan’s Anime: Implications on Western Society Essay

Anime, which is short for Japanese animation, is an element in Japanese pop culture that is acclaimed for its global impact. With origins from the manga or Japanese art of comics and cartoon pictures and now significantly contributing to film and games production; it is not only bringing in market influences but is also contributing significantly to Western culture. In this essay, I would like to share some ideas about the roles of anime, a supposedly Japanese artifact in the transformation of a seemingly distant Western society. A few assumptions have to be established prior to elaborate discussions on the matter. First, anime must be viewed as a result of Japan’s endeavor to offer a different way of telling stories that allowed the artists to enjoy creativity in character building and imagination in choosing location. Second, initially created for their locales, it reflects both social limitations of and desires of its people in relation to history. Hence, anime is telling more about their past and its present implications. Third, with globalization’s power to cross borders, through open market and information and communications technology, anime’s popularity in Europe is a manifestation of transculturalism. Fourth, there is growing debate about the source of this anime popularity among Westerners and even postmodernists too started deconstructing this Japanese Art and relate its subjects and characters to critical socio-political and economic themes such as gender and identity. Anime also enabled outsiders’ exploration of Japan culture and history by seeing through their stories. Fifth, anime may have missed essential elements due to translations in language to cater to its foreign audience. Yet again, the effort to do so shows the interest in knowing foreign interpretation of life, and perhaps if it is attractive to the audience, then the latter must have agreed to the elucidation made thereof. These assumptions help us in generating our thesis statement, which is that anime, has its local purpose whose inherent characteristics although might have been owed to the creator are nonetheless historically and socially bound. Capitalism and the interest in profit might have encouraged countries across the globe to invest in it such that the classic in anime becomes a distinctive option for Westerners. Its popularity nonetheless is predicted to be influencing most especially the youth in terms of lifestyles, views and behaviors. This forecast makes scholars analyze anime’s content and opine about its transformative power in other nation’s culture while some even went to reading its gender issues, power relations, and philosophical renditions. For me, it is the diversity of analytical interests that emerged from ANIME that truly increased its transformative role in Western societies. Because anime’s Western adaptation became successful (e. g. Astro Boy, Pokemon, etc), it was thought to be potentially profitable. Westerners have always been curious about the Asian country that used to challenge superpowers- Japan. Anime to them was exposing a lot about Japan culture. Japan’s homogenous society and constancy in traditions either is remarkable for Westerners or naive-either way, it has stirred human interest and curiosity. If anime is an imported product, it will be bought because it is from JAPAN- the meaning is both socio-cultural and economic. The will to understand anime beyond the visual images led them to study Japanese language. In pop culture, growing imitation is a measure of success. In the United States and Europe, animators have emulated the methods, styles and gags in anime. This certainly required expertise from the artists that are never better without collaboration with the Japanese animators and filmmakers. Not only are the anime drawings the source of inspiration but also the taglines and cliches in anime that were borrowed in animated TV series in the US. The growing number of anime fanatics triggered the foundation of conventions where Japanese writers, directors and artists are invited to speak or lecture. They enjoy dressing up like the anime characters and attend in the so-called cosplay. In schools and universities, anime clubs gain prominence and so are seminars engaging understanding of Japan. Anime also provided options for the youth in Western societies who became tired of their own culture. Japan’s image became a perception of the future, the untold and the daring as exemplified in Akira by Otomo Katsushira that was shown in US and Europe in 1990. The Western youth have always desisted cultural resistance and are easily disillusioned by politics but anime gave them a fresh image of robotic, merciless youth in the postmodern era. Anime then has transformed Western culture in a phenomenon referred to as the transmission of thoughts, culture and politics from East to West. An essential component of one’s belief system is ideology or at least a set of ideas. Behaviors are affected by the specific belief system. Should there be a specific group’s belief system, it forms part of a given culture. The belief system of the Japanese youth was described in the â€Å"Kawaii style† in the mid 1970s or the Japanese cute. Kawaii means â€Å"cute† in English, which portrays a childlike character having the innocence, simplicity, gentleness, and amiability of a child. It is represented by pink romanticism to a funny genderless style. It became a means for the youth to express in an ambiguous manner, how adulthood means having the authority, knowledge, skills and experience to be able to cooperate in the society and fulfill responsibilities and obligations, but fails enormously. Childhood is seen as a place of individual freedom, which is unreachable nonetheless while condemning the adulthood. Kawaii fashion and lifestyle was used as a form of rebellion from the Japanese youth. This style was mimicked by the Western youth who apparently was able to confirm their views on realities of life through the Japanese genre. European women started creating the â€Å"Riot girls† style wearing baby-doll attires with boots and other masculine accessories. From America to United Kingdom, bands with members exemplifying Japanese cute became popular. Hence, the impact of Japan’s culture has created lifestyles in Western society that mirrors common sense of individualism, of the dynamism of youth and capacity for change. Anime that concentrates on visual images drawn manually yet skillfully in frames is characteristic of simplicity and magic. Of particular importance are the works of Hayao Miyazaki, the creator of Princess Monanake, Castle in the Sky, Spirited Away, Kiki’s Delivery Service among others. The success of these anime around the world made this old man, indeed a legend and a master of anime. The characters in Miyazaki’s anime are mostly change enthusiasts, dynamic and hopeful too- quite ironic in a system where change is resisted and tradition is extolled. The traditional dichotomies between the protagonist and antagonist are caricatured in a different way. Thus, Miyazaki’s anime has been treated as an escape valve from the rigidity of Japanese culture, insisting change and while the general appearance of the film is Japanese in culture and history, it tries to suggest how a country of such former colonial powers could embrace modernity with discretion as to properly choosing allies or that it is possible to be both traditional and modern. His anime presents a lot of contradictions that are not usually discussed in reality but is highly characteristic of life. Thus, its appeal to Western audience is never distracted by cultural difference instead builds a common ground between two different worlds. For instance, the prostitutes and lepers that she takes care of despite her destructive activities in the forest that threaten animal life respect Princess Monanake’s Lady Eboshi. The heroine in the Spirited Away was described by Miyazaki as successful not because she was able to defeat evil but because she was able to survive. True enough, this lack of explicit clarity in Miyazaki’s works in defining good and evil was explained by his pessimism in a world that will soon be lifeless because of man’s own doing but the children deserves a positive world view nonetheless. So, he didn’t want to use traditional stereotypes even in children’s stories at this time when tradition itself needs reexamination. Kiki’s Delivery Service and My Neighbor Totoro are both devoid of villains but are more reflective of traditional animism and Japanese culture. The challenge in life may not necessarily point to cultural differences but to the stereotypes and dichotomies that are embedded in each culture, be it Western or Japanese. This sounds Marxist but this is not surprising for someone who has been inspired by Marxism. He used to see things according to class like in Castle in the Sky, which portrays the laborers in a good light. However there are common themes that all cultures could relate to like the issue on the environment. This is why Miyazaki’s anime emphasize on environmentalism. Worshipping a tree (My Neighbor Totoro), fascination in forests, wolves, flowers and trees (Princess Monanake), and cleansing a river with spirit (Spirited Away)- these are products of Miyazaki’s childhood experience where in his hometown, the environment has been used to further economic progress despite degradation. He then configures this idea in Castle in the Sky and Nausicaa of Valley of the Wind. It projects conflict between military and nature. The former destroys culture and natural resources that endangered the inhabitants of the community. But his anime films favor anti-war principles. War is featured as destructive, merciless and futile. Another recurrent theme is his anime is feminism especially since most of his protagonists are strong-willed and independent women. Likewise, childhood is one issue that is given emphasis by Miyazaki. According to him, he worries about modern children at the same time he is concerned with how they should understand the world by keeping in contact with nature. The technologies of video games have isolated them to the real world that is why his anime centers on children’s hopeful efforts at identifying truth by wisdom. Other Japanese animation have presented varied themes but nevertheless consistent in inviting change and flexibility. Ranma ? for instance is a story about a young boy who changes into being a girl when in contact with water. Sailor Moon also has characters that are mostly bisexuals. Gender critiques and conservatives attacked this quite bold interpretation of human sexuality and gender at the same time. To some, it is proving the existence of dichotomies and differences between male and female- the fact that Ranma ? was laughed at and received funny comments about his eccentricities. However there are some who interpreted it in a humanist sense such that the anime reveals that in each person there is always the presence of feminine and masculine sides. Whichever analysis prevails, it certainly gives us the idea that Japanese anime touched the consciousness of Western society to a great extent. The influence is both in structure and in value. Filmmakers have been inspired to use themes in anime that used to be neglected in a world that was so driven by capitalistic profit and traditional conventions. This time, transformations in the light of globalization meant also giving importance to life and nature in form and substance- that despite inherent differences, unity and reconciliation is preferred. In a book entitled, Japanamerica: How Japanese Culture Has Invaded the US, Ronald Kelts explained how the 9/11 tragedy led Americans to embrace Japanese anime during a time when the government failed to represent its people resulting to death and destruction. An article by Sharon Kinsella entitled, The Japanization of European Youth tells how anime serves as a source of wisdom for the youth in Western countries while they are confused about how strong individuals must be characterized. Some may comment that Japanese anime is nothing but entertainment to Japanese who are living proofs of â€Å"all work, no play† personalities- a sort of escapism. But taken in a context where the audience is known for maturity and liberal etiquette, the impacts of Japanese anime is more than leisure related. Anime reminds people of world divinity that is difficult to remember. Thoughts on teamwork, individualism, courage, sensitivity to nature and justice are good to advocate don’t you think? For as long as Japanese anime contributes to the well being of every person in whatever nation it deserves the recognition. It might have transformed the culture in Western societies yet meaningful transformation could only take place when the audience captures the nobility that anime has been created for. For one, it is noble to transcend childish cartoon characters and give children new characters in anime that are mature and responsible. In Western society, children have been encouraged to enjoy their youth so cartoons like Tom and Jerry, Superman, etc are either made to make children laugh not to think, and whose main characters are adults trying to save children. Let us not forget that Anime is Japanese Art. Different cultures have varied forms of art but there is simply more inspiring and epic arts than others- this depends on current trends, issues and prospects. If nowadays, the whole world is affected by issues on war and terrorism, sustainability of environment, racial and gender discrimination, economic crisis- then Japanese Animation truly deserves its stance. References Gauntlett, David. Media, Gender and Identity. UK: Routledge, 2002. Izawa, Eri. â€Å"The Romantic, Passionate Japanese in Anime: A Look at the Hidden Japanese Soul†. Japan Pop! Inside the World of Japanese Popular Culture. New York: M. E. Sharpe, 2000. Kelts, Ronald. Japanamerica: How Japanese Culture Has Invaded the US. USA: Palgrave Macmillan, 2006. Kinsella, Sharon. The Japanization of European Youth. 1997. Hayao Miyazaki. http://en. wikipedia. org/wiki/Hayao_Miyazaki

Description Paper on Gustav Klimt

DESCRIPTION PAPER: ART INTO TEXT The purpose of this short paper is to hone your abilities in using words to describe and understand the physical qualities of a work of art. By writing about art, you will take on the responsibility of examining it closely, organizing your perceptions and thoughts about it, and conveying in text an organized and clear summary of your visual analysis. First, choose a work to examine. There is no limit to which work you may choose, except that it must date from within our time period (the year 1400 of the common era to the present).If you have concerns about your choice, consult the professor. Please do not choose a work that has been discussed extensively in class or in the textbook. You may choose a work that you can see first-hand in Hong Kong (at for instance the Hong Kong Museum of Art or the Hong Kong Heritage Museum, or a work of public sculpture). If you opt to do this, please identify where the object resides in your paper. If you desire to cho ose a work from the West or other places not immediately accessible, please find and utilize many reproductions of it, from as many different angles as possible, and with different levels of detail.Please attach relevant images to the end of your paper (do not include them in the text). After choosing the work, you will then spend considerable time examining it (no less than 30 minutes is recommended). Then, take notes on what you see. Describe the media, principles of design and visual elements that you find in the work. Think about how line, volume, scale, balance, and/or visual rhythm are used in the work, if appropriate. Pay attention to as much of the surface of the work as you can see.Do physical features of the work suggest the purpose of its creation, the meaning it is trying to communicate, or its use or original physical context? What can you infer about the culture that made this object from its physical features? Finally, compose a 2 to 4 page (double spaced, with regula r fonts and margins) essay summarizing your findings. The bulk of the paper should be a well-organized description and formal analysis. You should organize this part of the paper logically, i. e. there should be an order to your description and analysis.Then, taking the features and relationships in the work that you find most compelling and important, assess its cultural meaning and/or significance based upon your observations. This should be your conclusion. Do not conduct research for this assignment. The focus here should be on honing your observational skills. You will be graded on clarity of writing and word choice (25%), organization (25%), thoroughness of observation (25%), and the plausibility of your conclusions based on evidence at hand (25%). Paper due in class on Monday, September 24, 2012. Penalties for not following instructions:Does not meet the page minimum: dropped a letter grade. Fonts and/or margins are oversized in order to meet page minimum: dropped five points . Illustrations are within the text rather than appended to the end: dropped a letter grade. Work chosen has been discussed in book or class extensively: dropped a letter grade. Research has been conducted: dropped two letter grades. Plagiary: automatic zero. Reuse of previously submitted material: automatic zero. Work is not within specified time period: dropped five points. Excessive redundancy/use of â€Å"filler†: points subtracted from thoroughness score.Farris’s rules of good formal nonfiction writing: Avoid use of first and second person pronouns (I, you, we, us). Avoid passive voice. Avoid redundancies, both in word use and content. Be sure of the meaning of a word before making use of it. Simplify phrasing in order to be direct about what you want to convey. Organize your thoughts before starting to write. When not writing dialogue, paragraphs must be at least three sentences long. Sentences in a paragraph should address a single subject. Avoid starting a sent ence with a conjunction. Avoid contractions. Omit unnecessary words. Assess evidence, not subjective reaction.